POP, GOES THE POP UP.

Left: Ginger & Smart.
Right: Willow.










In recent weeks, Brisbane has seen two incredibly successful Australian labels swing open their doors, albeit and sadly, doors to temporary 'pop-up' stores, but nevertheless, they swung them open.

Both WILLOW and GINGER & SMART choose to set up shop on James Street, to hopefully 'test the waters'. Will we see stand alone stores open soon? Or are they just pushing leftover product to the Queenslanders? Time will tell.

Other Oz labels I think should follow suit, should be CALIBRE, ARTHUR GALAN, Men & Women, CAMILLA (Hello! It's Queensland, we Heart a Caftan), JAYSON BRUNSDON, ALICE McCALL, KIRRILLY JOHNSTON, and when they come up for air, KSUBI.

But remember folks, if you do, and if you head to James Street.....do it right!